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Marketing Manager

Employment Type : Permanent

Location : Navi Mumbai

Key Skills : Global Marketing, Market Analysis, Customer Interaction, Brand Building, Market Plan Development

Detail Job Profile :

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Email:pmcplconsultant@gmail.com |cv@pmcpl.com

About Client: Manufacturing into Dental Pharmaceutical Healthcare

______________________________________________________________________
Position:
Marketing Manager
Location: Navi Mumbai

Reporting to: GM-Marketing

Criteria: Masters (Marketing) with 8+ years of experience in Marketing.

Skills: Marketing tools (e.g. Heat Maps), Data Analytics, Marketing Communication

Internal Interface : Local & Regional Sales, Global Marketing, Regional Leadership 

External Interface : Dentist’s, KOL, Dental Association

Job Responsibilities:

Strategic 

  • Market Analysis - Compiling market and competitor data to arrive at market size and market shares. 

  • Creating Marketing Road map (mid – long term) Where to Play / How to Play 

  • Project Pipeline along with new launches / products with an appropriate plan of the life cycle of the product.

Functional & Operational

  • To deliver marketing plans to achieve quarterly and annual budgets.

  • Responsible for the successful implementation of strategies to augment sales and gross profits.

  • To plan & maintain the marketing cost within budget parameters. 

  • Market interface - At least 6 days per month in the field to understand the market pulse and develop KOLs. 

  • Collaborating with Sales Leaders to conduct appropriate trade shows, CDE programs and workshops. 

  • Product Training for Sales team.

  • Using Digital Platform to increase market reach.

  • Branding company  as ‘Preferred partner by Choice’. 

Essential Competencies:

  • Communication, Interpersonal / Group Skills

  • Customer Focus, Product & Marketing knowledge

  • Initiative / Business Acumen, Strategic Thinking

  • Problem Solving / Decision Making

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